Soft Toys & Puppets

Browse our collection of soft toys and puppets. Cuddly and made from the softest, plush materials, TY and Jellycat have created the perfect playtime partner. Bring bedtime stories to life with the adorable finger and hand puppets from The Puppet Company.

Showing 40 of 560

The soft toys that we offer at Jarrold are made out of the softest and finest materials, so that feel luxurious when cuddled and adored by your child. Our soft toys range is the perfect companion for your child throughout the day. At Jarrold, we also sell a variety of puppets that help to inspire the creativity of your child while providing hours of fun. An additional advantage that our soft toys and puppets range has, that in some circumstances it can aid the educational development of your child. We provide a wide range of soft toys and puppets in our Norwich store from a number of celebrated brands that include the Puppet Company, Jellycat, and Keel among others, which all share the same commitment to high quality and providing high play value. Discover our range of soft toys and puppets online or on the 3rd floor of our Norwich department store.

Back to top

Thank you so much for your continued support of Jarrold during these uncertain times

We have taken the decision with a heavy heart to close all our Jarrold stores until further notice from 4pm on Monday 23 March. This will include our online business.

We’ve been in business for 250 years, in good times and bad. But these aren't normal times and we find ourselves in the unique situation where closing our doors is the right thing to do.

As we are family owned and independent our online business is different to other retailers. Our online team hand pick the items you buy from our flagship store in Norwich, wrap and pack them, ready for them to be delivered to you. This means that our teams work closely together and in the current situation we will continue to take care of our colleagues and their families by adhering to current government guidelines. This is why we have made the decision to temporarily close our online shopping experience.

If you placed an online order before we closed, unless you have been informed otherwise, your order has been dispatched and you should expect it from Friday 27th March onwards.

Our customer services team can be contacted via and we will do our best help you.

Warmest wishes,
Minnie and all the Jarrold team