Steiff bears are the original teddy bear. The ethos behind each Steiff bear is that only the best is good enough for children, which is why each teddy bear is made to such a high quality. Steiff bears are the product of first class craftsmanship at each stage from the design, which copies appearance and movement of animals as realistically as possible, to being individually hand finished. As you might expect from such a prestigious brand, all Steiff bears are subject to meticulous testing and inspection before being rewarded the famed button in the ear, as a mark of quality. We stock a wide range of Steiff bears in our Norwich store including a range of teddy bears and other animals.