Fashion Edit

The mid-season sale is only on for 10 days, so shop smart with our guide to some of the items that make great investment buys for summer and beyond.

If there is just one piece of footwear you should invest in this spring and summer it has to be the plimsoll as you can wear them with everything for almost any occasion, says Jarrold fashion stylists Florrie Dunn and Tim Benns.

When it comes to your bra, if the straps fall off your shoulders, the band rides up at the back or the underwire digs in, you are wearing the wrong size bra. Luckily help is at hand at the Jarrold Find Your Fit event as Anne, one of our lingerie consultants, explains…

From brightly coloured floral prints to the earthy colour palette of khaki and green, shop the Jarrold SS18 fashion campaign and turn up the heat on your new season wardrobe.

It’s the fashion fad that has become a trend for many seasons now and it looks like the logo is just not going away for SS18. Here are some of our favourite pieces.

Spring has arrived at Jarrold, but with the unpredictable weather how can you wear the new styles while still dressing appropriate to the climate? It's all about the monochrome trend with a twist, says the Jarrold womenswear and menswear personal stylists.

Spring fashion is coming instore and online and with love in the air at this time of the year Jarrold Editor Emma Harrowing picks some of her favourite pieces from a few of her favourite fashion brands.

From stripes and tropical florals to gingham and logo t-shirts, the first fashion drop of the new season has arrived. Jarrold Editor Emma Harrowing picks some of her favourite pieces.

Shop smart in the sale and you can pick up some real bargains that will make your wardrobe work harder for you, says Jarrold Editor Emma Harrowing.

From what to wear on Christmas Day, to wrapping up warm for that Boxing Day walk, to going glam for the New Year party, let our personal fashion stylists help you find the look for you.

You’ve got the party invite so now comes the dilemma over what to wear, luckily our personal stylists are on hand to help.

When it comes to buying a Christmas gift for the man in your life, style should be top of your list, says male stylist Tim Benns.

She’s the fashion designer to watch having already been stocked at places such as Anthropologie and Galleries Lafayette in France, and now Norwich textile designer Siobahn Palmer is stocked at Jarrold. Emma Harrowing finds out more.

Party in style this festive season with luxury fabrics and a new take on partywear. We teamed up with Norwich Resident magazine to show you how.

Brrrr it's cold outside, but there is one item of clothing that's set to be your hero piece this autumn and winter - all hail the cosy knit, says Jarrold fashion stylists Florrie Dunn and Kate Greeves.

Cat motifs and prints are everywhere this autumn - perfect for your spooky style this Halloween, says Jarrold Editor Emma Harrowing.

From the waterproof parker to colourful faux fur, this autumn and winter there is a coat to suit you, says Jarrold Editor Emma Harrowing.

Jarrold editor Emma Harrowing selects the underwear trends you should dip into this autumn.

Take one classic jumper dress and wear it for work, play and evenings out. Jarrold womenswear stylists Florrie Dunn and Kate Reeve show you how

From trend workshops to styling days, join us instore during October for a month of fashion

From asymmetric knits to getting your zzz's with the latest loungewear, getting it right when it comes to fashion this autumn is as easy as ABC, says Jarrold editor Emma Harrowing

All the inspiration you need to update your style for the new season ahead. READ ONLINE...

Karen Millen is one of our new concessions at Jarrold this autumn, so we grabbed five minutes with CEO Beth Butterwick to find out more about what will be on offer for you to shop

With so many luxury, designer and technologically enhanced lingerie available this autumn, isn’t it about time you updated your underwear drawer?

With the new autumn collections coming into store it's tempting to buy items for your new season wardrobe right now - and why not? says Jarrold stylists Florrie Dunn and Kate Reeve.

Shopping the sales is great for your summer wardrobe and if you shop smart you can discover pieces that you will wear forever. Jarrold editor Emma Harrowing shows you how.

Look and feel good on the beach or by the pool with our pick of some of the best swimwear to suit your shape.

The festival season is in full swing and with Latitude this weekend the party is just getting started. So what do you wear? Here's our festival edit of some of the best items in our summer sale

It's almost time to go on holiday and although you might or might not yet know where you are going this year, when it comes to what to pack it's time to get savvy, says our men's personal styist Tim Benns

Think that shapewear is all about ugly pants? Think again. The new generation of lingerie that can lift, smooth and potentially give body confidence, is more attractive than you might think

The next big event on the social calendar is the Royal Norfolk Show, and whether you want to wear your best dress or go for something a bit more casual, accessories can make or break an outfit. Our personal stylists Florrie Dunn and Kate Reeve give their tips on how to get it right

Planning your summer getaway? For holiday style that takes you from beach to bar and back again, here's our Editor's pick of the key pieces you need for your suitcase

For a timeless, modern style this iconic brand offers those key pieces to help you polish your look - and Calvin Klein is once again on the fashionista's radar. Isn't it about time you (re)discovered it?

For a summer evening soiree there is nothing better than cocktails, canapes and conversation, and for such a relaxed occasion the dress will become your new best friend

Whatever the weather and whatever your style there is the perfect outfit for you to wear at the Races this summer. Here's our Editor's pick of three of the best

Womenswear stylist Florrie Dunn modelled alongside singer Dale Bullimore for the June issue of EDP Norfolk magazine as we get ready for the Royal Norfolk Show

Rewind to the 1990s and wear your favourite brand across your chest, as the trend for the logo T shirt returns this summer