Q and A with Dior regional makeup artist Adam Sidwell



Join us for a beauty masterclass with Dior regional makeup artist Adam Sidwell as part of our Meet the Experts: 12 days of beauty event

How long have you been a MUA and why did you want to have a career in makeup?

I have been a makeup artist for 17 years now. I have always been very artistic and creative from a very early age, so makeup for me is like painting a masterpiece. 


We’ve heard that you have worked with some famous clients – can you name some of them?

I adored working on the XFactor providing makeup for Nicole Scherzinger the most. It's incredible to be part of something so "prime time". 


What’s new from Dior for AW17?

Metalize is the Dior new look which is all about layering different textures and colours for a 3D effect. 


What is your hero product for AW17?

My hero product is the metalizer cream for eyes and lips.


What can we expect from your Masterclass at Jarrold this October?

You can expect a real party vibe from my masterclasses. I love to have fun whilst demoing the latest looks. Makeup should always be fun. I never take life too seriously. 


What three pieces of advice can you give someone who wants to become a MUA?

Always be yourself, make great connections and to never follow the trends... create the trends yourself. 

The limited edition Metalizer eyes and lips longwear cream shadow

Available from the Dior counter instore


Meet Adam Sidwell at the Dior Masterclass on Wednesday 4 October, 6.30pm at Benji's on the first floor. Tickets £20 and includes wine and nibbles, plus £10 redeemable against Dior purchases on the evening.

Buy your ticket here

Back to top