Santa arrives at Jarrold NorwichDancing penguins at Santa's arrival at Jarrold Norwich

Santa arrived at Jarrold on Sunday 1 December - and we celebrated his arrival with penguins who danced in formation to some classic Christmas hits, balloon modelling and magic, snow from the rooftop, elves and even a special appearance from Woody Bear!  

You can now visit him until Christmas Eve in his Sparkling grotto on floor 3, complete with friendly penguins and lots of snow. Everyone who visits Santa will also receive a lovely gift!

Tickets are £4 and are available to buy from the toy or craft departments on floor 3. Click here for grotto opening times.