A pioneer of fashion, Calvin Klein launched his label in 1968 with the introduction of a line of men’s and women’s coats. Today, the inconic label is a true lifestyle brand. The company, one of the greatest American fashion houses, is known as much for it’s minimalist fashions as for it’s ground breaking marketing and advertising campaigns: Brooke shields and her jeans, Kate Moss and her obsession, Mark Wahlberg and his underwear.
“We stand for being modern, contemporary, sophisticated, pure, natural, consistent and often minimal. And we stand for sex in a very big way. We are a brand that can affect youth and people of any age”. Calvin Klein